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Case Studies implemented by Floating-Point Communications
Viceroy Homes Case Study by Floating-Point Communications
Geo. A. Kelson Company Ltd. Case Study by Floating-Point Communications
Geo. A. Kelson Company Ltd. Case Study by Floating-Point Communications
Successes
Veridian Case Study by Floating-Point Communications
Coretec Case Study by Floating-Point Communications
Fleetwood Case Study by Floating-Point Communications
County of Frontenac Case Study by Floating-Point Communications
The Carriage House Retirement Residence
 
Case Studies : Geo. A. Kelson Company Ltd. : Overview

Geo. A. Kelson Company Ltd.

What can I say....our website looks amazing. Thank you so much for all your hard work and dedication to this project. We are thrilled. What an outstanding job. Thanks to your whole team for your patience with me and helping to make it perfect! You are all a very talented group!

Tracy Moore
Sales/Marketing Co-ordinator

Company Snapshot: Established in 1944, with nothing more than a tool kit, Geo. A. Kelson Company Ltd. began a mechanical contracting business that would go to span five decades and three generations. These days, Geo. A. Kelson Company Ltd. Mechanical Contractors is an industry leader in Southern Ontario.

Case: When Kelson first approached Floating-Point, it was ready to make some drastic changes. The third generation was becoming increasingly involved in the family business, and wanted to get aggressive in the market. With a desire to take on larger projects and become a prominent player, Kelson turned to Floating-Point to create a dynamic new image.

To do this, Floating-Point designed an innovative new brand using aspects
of the existing brand which had been used for 50 years. The new brand
was then incorporated into letterhead, direct mailers, fleet branding, print
ads and media kits to provide a consistent and polished look for the
company.

Floating-Point continues to work with Kelson as the firm evolves and grows.





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